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Protopie parallax12/12/2023 ![]() You are probably already well aware of Figma, which is great for creating click-throughs with simple interactions. And when the future success of your product is at stake, having the right prototyping tool is crucial to help your team get to the finish line.īut, among the many tools out there, which one has the prototyping features that you really need? If part of your job is to design or develop products, you will work with prototypes daily. In this guide, we compare the two so you can decide which one is best for you. As the lead designer on the BA account, my teams included a photo editor and print, digital, and motion graphics designers.Figma and ProtoPie are powerful UI/UX design tools that can help you bring your ideas to life. Led and supervised work on the following BA campaigns: Nashville, Caribbean, Florida, and January Sale.It uses technology to track the aircraft and play a video clip of a child pointing up to the plane as it flies overhead. An interactive billboard tells people what flight is coming in and from where. Designed assets for BA's #Lookup campaign.Created media templates with exact measures for standard outputs and set out typography rules. Designed "British Airways Creative Guardrails," including instructions for typography, images, brand elements, displays, social, and international use.Created the "tucked-in" typestyle and designed or oversaw six creative routes and 85 online and offline media units. Designed a campaign to raise awareness of the London-Nashville route for BA.Designed ads and products for major accounts including American Express, British Airways (BA), British Gas, and Ford, while working as a long-term freelancer.Designed the website with five variants of landing pages for multi-channel referrals.It allowed the project management and marketing to analyze the customer experience. In addition, oversaw the integration of the user journey with Mixpanel. Created a complete user journey for the mobile app, user portal, and admin portal.Removed UX frictions, reducing the app onboarding time by 30%. Researched the products (user interviews), usability testing, surveys, etc.Added a file upload function with data mapping (resulted in a faster business onboarding), pay calendar (it improved user access management for client admins), and Xero API integration (resulted in exposure to 400000 prospects).The roadmap was integrated with the customer support, sales, and stakeholder feedback and fed into the ideas bank backlog in Jira. Ran workshops with the team on needs and requirements. Collaborated in creating a set of values and took the role of the company culture guardian.Oversaw the work of product and graphic designers delegating via ClickUp. Created a design system–used across all digital deliverables. Delivered a complete brand strategy and the brand identity guide.This included scripted BrowserStack testing. Reviewed the work of our remote development team of ten engineers via Jira.The product was launched within six months. Conducted user interviews and market research, created personas, identified user needs with the JTBD model, and designed journey maps, wireframes, and UI for a B2B2C early wage access platform. ![]() Designed a mobile app and two dashboards with interactive prototypes. Created the system structure and wireframes for three products. Defined the user needs from interviews.
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